(lbduk) FW: (fathers4justice) "one of the most successful media campaigns of modern times."

Submitted by Editor on Tue, 14/09/2004 - 23:54

A report by media consultant firm, Reputation Intelligence, confirms that the political campaigning organisation, Fathers 4 Justice, has mounted one of the most successful media campaigns of modern times.

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Dave Ellison
Dad4Justice
mad-dogs@ntlworld.com
September 14, 2004
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From: "grahammanson" <>
Date: Tue, 14 Sep 2004 06:47:49 -0000
To: fathers4justice
Subject: (fathers4justice) "one of the most successful media campaigns of modern times."

FOR IMMEDIATE RELEASE

A report by media consultant firm, Reputation Intelligence, confirms that the political campaigning organisation, Fathers 4 Justice, has mounted one of the most successful media campaigns of modern times.

The report benchmarks the media visibility of other high profile political campaigning organisations, including F4J's sister organisation, Families Need Father,  gay rights organisations Outrage and Stonewall, and international organisations such as Amnesty International.

Analysing more than 10,000 articles from 330 UK newspapers published in the last four years, the report finds that:

1. F4J has been quoted in 1335 newspaper articles (compared to 188 for Families Need Fathers) since January 2002

2. Articles on fathers rights have increased by over 700% since F4J mounted its high profile media campaign

3. F4J has engaged the political establishment to speak on fathers rights, Tony Blair and Michael Howard  have been cited in 277 and 54 press articles respectively.

The full report will be published later this week on www.reputation-intelligence.com

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